CEO Speaks, Sage Advice During Turbulent Times,

CEO Speaks, Sage Advice During Turbulent Times,
back cover

Thursday, August 6, 2009

Ethics and Marketing Games

A blackbox manufacturer in the electronic/computer/server/router game has an aggressive marketing strategy. The problem is American are gullible, yes gullible.
We know someone, they believe in their product also known as brain washing, or maybe they just want to make lots of money, your money. So, they continue the aggressive marketing and win business. Their product in some arenas is poor, over priced, while leaving clients with interior applications and features. Just because a name is well known in through a good marketing department and sold by thousands of vendors this criteria is not smart, worthy of your corporate dollar while doing an injustice to the company where you work, specially if you talked the head honchos into buying the equipment. Think about a little research and going to a trusted ethical source prior to e-purchased and no I am not talking about on-line. I'm talking about electronics.

No comments:

Post a Comment